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Our Favorite Pay Per Click Advertising Websites
Decided it's time to look "beyond the banner" in promoting your web site? If so, here's another option.

When the Pay Per Click (PPC) model was pioneered by Goto.com (now Overture), the Internet advertising and search communities laughed. Today you'll find hundreds of sites and search engines employing GoTo's model. Internet marketers boast that it's controllable, measurable, and reasonably priced. Many online advertisers claim to be buying top placement and traffic for just pennies per click-through.

PayPerClickSearchEngines.com
Nathan Power, a self-described snooker player from down under, has put together one of the most definitive sites on Pay Per Click search engines. Check out his power-full reviews of the top 10 PPC sites including: Overture, FindWhat, and Sprinks. If you're like me, you'll also appreciate his directory of some 230 (and growing) other PPC Search Engines, links to articles and software, and free newsletter, Pay Per Click Search Engine Update.
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Search Engine Watch's Slant on PPC
Touted search engine guru Danny Sullivan offers his own commentary on paid placement search engines at his widely respected site, SearchEngineWatch.com.

Sullivan unfortunately lumps in Pay Per Click arrangements with other forms of paid placement. However, he does do a nice job explaining in layman's terms significant ways advertisers can show up on search results pages besides using banner ads. Don't miss his chart of the top Search Engines for Placement, and an impressive list of links to related articles.
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Finding Good Keywords Made Simple!
PPC marketers have long used Overture's "Suggestion Tool" for researching top keyword phrases. This software tool accesses it, along with other search engine results, to help you research the best keywords to bid on (or for your web pages). Best yet, it's FREE!
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SelfPromotion's Search Terms Report
If you're doing a fair amount of bidding on Overture, the "Overture Search Terms Report" by SelfPromotion will save you hours of work -- and some bucks as well. It enables you to easily track your keyword bids as they relate to other bids, so you'll get the best possible positioning for the least possible expense. This handy little tool is available to all who make a small contribution for the use of the site.
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Pay Per Click Advertising Forums/Discussion Groups
Pay Per Click Advertising is a topic of regular discussion on all the top Internet marketing discussion lists. I was thrilled to find one below, however that limits its posts to just this topic.
Pay Per Click Forum
AssociatePrograms.com maintains a nice directory of affiliate programs, but what really gets me excited (I'm easily excited when it comes to this stuff) is the discussion board's special section just for Pay Per Click Search Engines. All users' posts are archived, and Alan Gardyne has included a keyword search option that easily helps me find answers to all those burning PPC questions. Useful whether you're looking at PPC advertising -- or a revenue-generating affiliate program.
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Search Engine Forums
JimWORLD's Search Engine Forums are invaluable when it comes to questions about specific search engines. Don't overlook their "GoTo/Overture Forum" and "Other PPC Directories Forum"!
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Webmaster World PPC Forum
If you're not familiar with Webmaster World's forums -- you'll want to be. The PPC discussions are especially lively. Don't overlook the forum's great email notification feature, which keeps you up-to-date on current PPC concerns and news.
Avg. visitor rating 40 star
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